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Marilyn Monroe’s lips and Cheryl Cole smoky eyes – most iconic beauty trends of all time

Marilyn Monroe’s siren red lips have been voted the most iconic beauty trend of all time. The Hollywood sex symbol sported the striking bright pout during the 1950s and 1960s, but most famously in the 1955 film The Seven Year Itch. Her look was later copied by Robert Palmer’s backing singers in the 1980s Addicted [...]


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Posted by Ben Harrow

Men increasingly self-conscious about image and appearance

Women feel twice as much pressure to look good as men do, a new study has shown. A detailed look into the body confidence of 2,000 men and women also documented a dramatic overall rise in appearance-related anxiety. Results showed two thirds of the women polled felt under too much pressure to look good, citing [...]


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Women feel ‘invisible’ to opposite sex by 51

Women feel invisible to the opposite sex at the age of 51, it has been revealed. A detailed study of 2,000 women revealed a large percentage felt once they reached 51 they no longer received the level of attention they once used to. Many even went as far as to admit they felt ‘ignored’. The [...]


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Women’s sexual confidence peaks at 31

Women reach a peak of sexual confidence at the age of 31, new research has revealed. Experts, who carried out a detailed study, found 31 to be the age when most women are experienced enough to be confident in their body shape and their sexual prowess. The study also found being in a loving, long-term [...]


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Average woman hides 8 beauty secrets from their partner

The average female has EIGHT beauty secrets she hides from her partner, it has been revealed. The findings emerged in a study of 2,000 women which shows many spend hours taking hidden measures to look naturally beautiful every day. Researchers found women hate the thought of their other half knowing they have to pluck, wax [...]


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Two bits of gossip, one drink, and two inches off – the perfect haircut

A woman’s perfect haircut involves having two inches cut off, a head massage – and exchanging two pieces of gossip with the hairdresser, a study has revealed. Researchers found the ideal hair appointment will also take place around 12.30pm on a Saturday afternoon, and involve reading at least one magazine and the consumption of one [...]


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Posted by Ben Harrow

£14,000 – the lifetime spend on a woman’s hair

The average woman will spend more than £14,000 on her hair in a lifetime, a new study has revealed. Researchers found that trips to the hairdressers, grooming products and styling accessories will set a woman back around £37 a month. Over the course of the year, this adds up to just over £439 – or [...]


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Posted by Ben Harrow

Going ‘au naturale’ with a new beau takes a month for women

The average woman will wait four weeks and a day before she lets a new boyfriend see her without make-up, a new study has revealed. The research has shown that most women wait until they have been seeing someone for around a month before taking the plunge, going make-up free and bare faced. Women that [...]


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A woman’s outfit is 35% weather, 14% plans for the day and 7% mood

A woman’s choice of outfit is influenced 35% by the weather, 14% by her plans for the day and 7% by her mood, a study has revealed. Researchers found that as many as 11 different factors play a part in what women decide to wear when they leave the house in the mornings, including their [...]


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It costs £323 to look a million dollars (INFOGRAPHIC)

CREAMUK full infographic

It costs the average woman £323 to look ‘a million dollars’, a study has found. The figure emerged from a detailed study examining how much it costs the typical female to get that perfect outfit for an upcoming event. The study showed the biggest expense is a new dress coming in at £69.91, followed by [...]


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